$772M Revenue Scaled Across 21 Brands
A multi-brand seller rebuilt its growth engine with structured PPC, listing upgrades, and catalog clean-up.
The Challenge
A multi-brand seller operating across 21 distinct product lines had no unified growth system. Each brand was managed ad hoc — some had strong listings but weak PPC, others had efficient ads but underperforming product pages. Ad spend was fragmented across campaigns with no shared strategy, and catalog health issues were suppressing visibility across multiple brands.
Our Approach
We built a centralized growth framework applied across all 21 brands. Each brand received a structured PPC audit with campaign separation by intent, a full listing optimization pass on titles, bullets, and A+ content, and a catalog clean-up to remove suppressed or conflicting listings. A shared dashboard tracked performance across every brand so budget could shift toward the highest-ROI opportunities monthly.
The Outcome
Across the 18-month engagement, the portfolio scaled to $772M in verified revenue. Profit margins improved by an average of 65% as wasted ad spend was eliminated and listings converted a higher percentage of traffic. The unified system made it possible to manage 21 brands with a fraction of the previous overhead.
Services used in this engagement
This result was delivered through a coordinated mix of services — not a single tactic in isolation.
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